UFC President Dana White Honored as Brand Builder of the Year

If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night's Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White's place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.
If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night’s Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White’s place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.

“To be here is amazing,” said White. “I never thought I’d see this day, even though I always thought UFC would be a success. Spike TV is a completely perfect partnership for us, and I'm truly honored.”

Launched in May 2003, the Promax / BDA Television Century Awards were created as an annual award to honor television's elite for their contributions to building brands. White was honored along with Sam Howe, head of marketing for Time Warner, Jordan Hoffner, Director of Content Partnerships for Youtube, and Susan Kantor, SVP Marketing for Warner Brothers.

Midia

Recente
Watch the official weigh-in for Invicta FC 9
27/10/2014
Luta entre Maurício Shogun e Ovince St. Preux será a principal do evento que acontece em 8 de novembro. *Compre seu ingresso - on.ufc.com/ingressouberlandia *Card - http://on.ufc.com/ufcuberlandia
31/10/2014
Lutador mineiro estará na arena para assistir a lutaça entre Maurício Shogun e Ovince St. Preux, em 8 de novembro. *Compre seu ingresso - on.ufc.com/ingressouberlandia *Card - http://on.ufc.com/ufcuberlandia
31/10/2014
Brasileiro enfrenta Ovince St. Preux no UFC Uberlândia, em 8 de novembro, e quer voltar ao caminho das vitórias. *Compre seu ingresso - on.ufc.com/ingressouberlandia *Card - http://on.ufc.com/ufcuberlandia
31/10/2014